Finally, A Practical Guide to Figuring Out What You Truly Want

Download The 5 Stages of Wanting:

A Practical Guide to Navigate the Messy Middle and Know What You Truly Want

Juicy insights, practical strategies, and lived examples—gathered from 200+ conversations, countless books, and 15 years of asking myself the same question you might be asking now: What am I really here for?

Hello, I'm Min Rosales

I’m a strategist, designer, and creator of The Five Stages of Wanting—a framework to help people figure out what they truly want.

For over a decade, my job was to decode human behavior and turn them into meaningful campaigns, products, and experiences. Now, I help people do the same for their own lives.

My work blends strategy, identity, and design with the mission to help people find home in themselves.

Here's how I finally figured it out what I want: Read my story

Words to Bring You Home

The Cost of Being Sure

What if not knowing isn’t failure, but freedom? This is my story of letting go of certainty, unlearning who I thought I had to be, and finding clarity in the in-between ...more

personal

June 13, 2025•5 min read

Here, at Last

A journey through heartbreak, reinvention, and rediscovery. Min Rosales shares what it truly means to come home—not to a place, but to yourself. ...more

personal

April 18, 2025•4 min read

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A guided experience through the using The Five Stages of Wanting to help you reconnect with yourself, get clear on your desires, and move forward with intention